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Black Woman-Owned business Chase My Creations and Smitten Kitten announced today a collaboration launching a line of racial justice-centered apparel this week in celebration of National Make a Difference Day.
To celebrate, Smitten Kitten and Chase My Creations are launching a new line of antiracist apparel in Minneapolis. The partnership is an extension of Smitten Kitten's anti-racism plan, which includes platforming Black Women-owned businesses and anti-racist values in action.
Since 2018, Chase My Creations has designed fashion focused on racial justice and dismantling white supremacy. The brand’s founder Chloe Longmire is the proud mother of young daughter, Chase, the business' inspiration and name sake.
Chloe and Jennifer Pritchett, Smitten Kitten's owner, were connected through the revolutionary work of the Nation's number one expert on antiracism for white people, Catrice M. Jackson, www.catriceology.com.
Smitten Kitten is proud to represent a growth and expansion opportunity for Chase My Creations! We are committed to uplifting Black voices and supporting Black women's businesses. As such 100% of sales for all Chase My Creations brand apparel sold through Smitten Kitten go directly to Chloe Longmire. Find Chase My Creations online at www.chasemycreations.com. Click here to purchase Chase My Creations apparel at Smitten Kitten.